East Manufacturing will continue to operate as a standalone entity after the recent aquisition.
Photo: East Manufacturing
Fultra, the parent company of Fruehauf, has acquired East Manufacturing, expanding Fultra’s trailer footprint in North America after returning Fruehauf to production in the United States last year.
East Manufacturing, founded in 1968, makes aluminum flatbed, drop deck, dump, round bottom, and refuse trailers as well as steel dump trailers and aluminum truck bodies.
Robert Bruce, co-founder of East, said a lot of companies wanted to buy East, but Fultra was selected because it has a demonstrated track record of taking care of its employees, customers, and communities.
“East will continue to operate as a standalone entity with all existing management and employees as a key to move forward,” said Tom Wiseman, who will be CEO of both East and Fruehauf Inc. “We will build on East’s strengths combined with group synergies to deliver even greater value to our customers and dealers.”
“East really fits with our vision to be the trusted solutions partner for the commercial vehicle market in North America,” said Jorge Martinez, CEO of Fultra. “We are confident that our employees and communities as well as customers, dealers, and suppliers, will benefit from our combined strengths.”
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